Shazam, which was created as a UK-based music identification service using the ‘2580’ short code ten years ago, has reached a new milestone. Customers have now used the service to identify songs and to learn more about television shows and ads over five billion times.
The Shazam app is currently used ten million times a day by a fan base of 225 million people.
Andrew Fisher, Shazam’s CEO, said “Shazam is achieving growth and customer engagement that is unparalleled, with more than two million people downloading the app each week and using it ten million times every day. We have invested in our technology and developed strong partnerships with broadcasters, brands, artists and music labels to provide our fans with the most innovative way to discover, explore and share the content that interests them most.”
“The innovations that we’ve made and the growth we’ve achieved solidify our position as the world’s leading media engagement service. It took Shazam ten years to see its first billion tags, then ten months to achieve the second billion. And in just a year, we have gone from two billion tags to five billion. We look forward to this kind of growth continuing as we give people more exciting reasons to use Shazam.”
Blow Me (One Last Kiss), the new song by P!nk, was the five billionth Shazam tag.