Latest Podcast



Featured Articles

Thursday, October 24, 2013

It’s not your fault, so why wait for your mobile phone?

David Heled writes:

By the end of next year, there will be more mobile phone subscriptions than people in the world, according to a UN agency report published in May. There are currently 7.1 billion people in the world and around 6.8 billion mobile subscriptions. This figure is only set to grow.

The dependency on mobile phones is at an all-time high. Used for everything from the weekly grocery shop to monitoring heart rate, it’s no underestimation to say that we would be lost without our mobile phones. So when it takes days for your phone to be repaired, it has a considerable impact on your normal daily life.

In a recent study from Cellebrite, the market leader in retail mobile content transfer, 69 per cent of people claimed that the typical three-day wait for mobile phone repairs was unacceptable. A further 46 per cent said they would feel uncomfortable sending their mobile phone away for repair due to the amount of data that is kept on their device; a figure that is completely justified when taking into consideration how much information is potentially given away.

What many people are not aware of is that in 60 per cent of cases, the issue with the smartphone is software related and can be resolved within minutes but still, people send their phones away.

Common faults that customers complain about

One of the most common faults reported by customers, resulting in sending their phones for repairs, is that “the battery drains too quickly”, but this is just in comparison with old feature mobiles that could easily function for three or four consecutive days without the need for recharging. Smartphones process and store far more data than the old feature mobile would, and with the adoption of mobile apps – the strain that is put on the battery life will cause it to drain quicker. That’s just the trade-off that exists when you have a device that you can use for virtually anything.

Another fault that is commonly reported is that the volume on a customer’s mobile phone does not work. This is usually because the volume settings are incorrectly set and, unlike old feature phones, there are as many as seven volume settings to contend with.

A lack of internet connection can also be a problem that’s brought to operators and again. This is normally down to the phone being originally set to airplane mode or having data services inadvertently switched off.

What can customers demand from operators?

Despite the many misconceptions of mobile faults, mobile phones do stop working, it’s inevitable. But data can live on with operators able to transfer all your data from the broken mobile phone to the new device. Phone-to-phone content transfer can be done in-store and in a relatively short space of time. It certainly doesn’t take days and there’s no need to send your phone away for repairs.

Many faults can, however, be detected and corrected in your operator’s store. This can involve simply changing the configuration of the email and phone settings. There is also a web-based service that consumers can use that will repair their phone remotely, involving a remote takeover and support via an operator’s call centre.

Put simply: you don’t have to relinquish your mobile phone. Operators have the solutions to most reported mobile phone faults, and this doesn’t involve sending the mobile phone away for repairs – it can be done in-store.

Time is wasted sending phones away for repair, especially seeing as many of the reported faults are ones that can be corrected in a matter of minutes. Even if there isn’t time to go to a store to get the phone fixed, it can be repaired remotely.

The increase in mobile phone subscriptions will lead to more reported problems with devices, but operators and customers alike should be aware that the culture of sending phones away for repair is fading as diagnostic solutions become more readily available.

David Heled is VP of research & development at Cellebrite.

We talked to Dave Golding of Cellebrite about smartphone fault diagnosis in a podcast last year. You can listen to the interview via the built-in audio player on our website or by downloading the MP3 file.

Print
Author: The Fonecast
0 Comments
Rate this article:
No rating

Leave a comment

This form collects your name, email, IP address and content so that we can keep track of the comments placed on the website. For more info check our Privacy Policy and Terms Of Use where you will get more info on where, how and why we store your data.
Add comment

Opinion Articles

How AI technology is transforming the smartphone experience

How AI technology is transforming the smartphone experience

From improved performance to personalized recommendations, AI is enhancing the functionality and usability of smartphones for users

By incorporating advanced algorithms and machine learning capabilities, AI can help to optimize a smartphone's performance, providing users with a faster, more efficient and user-friendly experience.
Author: The Fonecast
0 Comments
Article rating: No rating
Whatever happened to all my tech?

Whatever happened to all my tech?

Mark Bridge revisits his mobile technology reviews

Mark Bridge writes:

I've been taking a look back at the devices I've written about during the past few years. Some are still faithful companions, others... well, let's just say my faith was misplaced.
Author: The Fonecast
0 Comments
Article rating: No rating

Predictions for 2016: Network Function Virtualisation, 4G throttling and video calling

Mark Windle, head of marketing at OpenCloud, predicts that this year’s reduction in the number of traditional telecoms operators in some countries will provide an opportunity for other operators to innovate and capture market share in 2016.

He says next year will be a year of rapid change for telecoms… whether it’s MVNO disruption, competitive tariff pricing or simply defence from the ‘dark art’ of hacking.

Author: The Fonecast
0 Comments
Article rating: No rating
Kapture review: the audio-recording wristband

Kapture review: the audio-recording wristband

A 'recording watch' that links to your smartphone

Mark Bridge writes:

The most memorable moments in life often go unrecorded. You don't have your camera in your hands. Your finger is still hovering over the 'pause' button on your audio recorder. Or you were simply too busy experiencing whatever was happening. It's all about the one that got away.

That's where Kapture can help.

Author: The Fonecast
4 Comments
Article rating: 4.0
Making mobile websites work better

Making mobile websites work better

Device detection and responsive design explained

Mark Bridge writes:

James Rosewell shows me a colourful roll of paper that's the width of an iPhone but well over three metres long. When I look closer, I can see it's a printed copy of the Wall Street Journal's mobile website. That's a lot of scrolling to do... and a pretty unfriendly user experience for anyone reading the news online. Why does it work so badly?

Author: The Fonecast
1 Comments
Article rating: 4.0
RSS
123456810Last

Recent Podcasts

Tesco gets into smartphones, Facebook gets into advertising... and O2 gets into trouble

Podcast - 7th May 2014

We start this week's podcast with Tesco's plans for a Hudl-branded smartphone. Next comes some potentially good news about the 'patent wars' affecting the mobile industry - although there's certainly no sign of a ceasefire.

Later we discuss an announcement from Facebook about its mobile advertising scheme, an unfortunate mistake for O2's Travel service, a new 20 megapixel camera-phone and an automotive investment by Nokia.

Author: The Fonecast
0 Comments
Article rating: No rating

Bringing video services to smartphones: interview with Jijesh Devan of QuickPlay Media

Podcast - 2nd May 2014

In this interview Mark Bridge talks to Jijesh Devan of QuickPlay Media about the opportunities and challenges of bringing video services to smartphones and other internet-connected devices.

Their conversation took place on the QuickPlay stand inside the App Planet area of Mobile World Congress in February.

Author: The Fonecast
0 Comments
Article rating: No rating

Faulty phones, network closures, court cases, payment apps... and much more mobile industry news

Podcast - 30th April 2014

We have something for everyone in this week's podcast. There's bad news as Samba Mobile closes, bad news as Apple and Samsung suffer product faults... and bad news as wearable devices are criticised for the poor user experience they offer.

Yet there's plenty of good news as well, including the launch of a new UK mobile payment service.

Author: The Fonecast
0 Comments
Article rating: No rating

Seven days of mobile industry news, from money transfers to monster tracking

Podcast - 23rd April 2014

Telefonica sets up its own mobile advertising business, Mozilla puts an interim CEO in place and Nokia suspends sales of its flagship Windows 8.1 RT tablet: all topics for discussion in this week's podcast.

We're also talking about the future growth of Orange Money, EE's online activity, mobile broadband growth and the Loch Ness monster being spotted on Apple iPhones.

Author: The Fonecast
0 Comments
Article rating: No rating

An introduction to embedded mobile security with Loic Hamon of Inside Secure

Podcast - 18th April 2014

When the topics of mobile technology and security are discussed, the conversation can end up focussing on third-party software solutions.

Inside Secure has a different perspective. It's a specialist in embedded security; building protection in from the start. To learn more, Mark Bridge caught up with Loic Hamon, Vice President of Corporate Development at Inside Secure, at the company's hospitality suite during Mobile World Congress.

Author: The Fonecast
0 Comments
Article rating: No rating
RSS
First34568101112Last

Follow thefonecast.com

Twitter @TheFonecast RSS podcast feed
Find us on Facebook Subscribe free via iTunes

Archive Calendar

«April 2024»
MonTueWedThuFriSatSun
25262728293031
1234567
891011121314
15161718192021
22232425262728
293012345

Archive

Terms Of Use | Privacy Statement