News Articles

Thursday, March 26, 2009

T-Mobile launches Bluetooth ad campaign

Just a couple of weeks after new Bluetooth marketing guidelines were introduced, T-Mobile UK has said it’s running a month-long pilot scheme that’ll use Bluetooth to encourage more people into its stores. People who walk past one of six T-Mobile stores will be targeted with Bluetooth messages encouraging them to claim a free gift and promotional offers. Graphics in the shop window will prompt customers to activate the Bluetooth settings on their mobile phone. [Press release]

Print
Author: The Fonecast
0 Comments
Rate this article:
No rating

Categories: NewsNumber of views: 400

Tags:

Leave a comment

Name:
Email:
Comment:
Add comment

Name:
Email:
Subject:
Message:
x

Follow thefonecast.com

Twitter @TheFonecast RSS podcast feed
Find us on Facebook Subscribe free via iTunes

Archive Calendar

«October 2017»
MonTueWedThuFriSatSun
2526272829301
2345678
9101112131415
16171819202122
23242526272829
303112345

Archive

Terms Of Use | Privacy Statement