News Articles

Tuesday, January 26, 2010

Vodafone claims Europe’s largest customer base of music buyers

Vodafone logoVodafone says nearly 450,000 of its customers across Europe have signed up for music subscription services since it agreed DRM-free MP3 music deals with all four major labels last year. It's calculated this gives it stewardship over the largest number of paying music subscribers in Europe.

In December alone, over 100,000 customers signed up to one of Vodafone's music services in Germany, Greece, Ireland, Italy, Netherlands, Portugal, Spain and the UK. Choices include monthly 10-track MP3 bundles and ‘all you can eat’ unlimited access services.

Lee Epting, Director of Content at Vodafone Internet Services, said "We are really excited by our customers’ reaction to these great music offers. We expect to see continued growth in our music service subscriptions driven by the increase in smartphone use, with their worry-free data tariffs and great value add-ons such as music bundles. We will carry on working hard with our partners in the music industry to develop new and innovative music services for our customers. Vodafone is starting to prove the significance of its place in the music industry."

Vodafone announced DRM-free deals with Sony Music Entertainment, EMI Music, and Universal Music in March 2009, following this in September 2009 with a Warner Music Group agreement.

Print
Author: The Fonecast
0 Comments
Rate this article:
No rating

Categories: NewsNumber of views: 406

Tags:

Leave a comment

Name:
Email:
Comment:
CAPTCHA image
Enter the code shown above in the box below.
Add comment

Name:
Email:
Subject:
Message:
x

Follow thefonecast.com

Twitter @TheFonecast RSS podcast feed
Find us on Facebook Subscribe free via iTunes

Archive Calendar

«June 2017»
MonTueWedThuFriSatSun
2930311234
567891011
12131415161718
19202122232425
262728293012
3456789

Archive

Terms Of Use | Privacy Statement