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Thursday, April 8, 2010

Apple iPhone OS 4.0 announced today, arriving this summer

Apple has previewed its iPhone OS 4 software today, with a beta version released to iPhone Developer Program members. New features include multitasking for third party apps, folders to organise apps, improved mail with a unified inbox for multiple accounts and iBooks, the ebook reader and online bookstore that was recently launched on the iPad.

In addition, Apple announced a mobile advertising platform called iAd. It works within applications, displaying full-screen video and interactive content without ever leaving the app. Apple will sell and serve the ads, paying developers 60% of iAd revenue.

iPhone OS 4 will be available as a software update to iPhone and iPod touch users this summer, with an iPod version available in the autumn. However, some features won't be available on all products; multitasking isn't available on non-3GS iPhones or the 2G iPod touch.

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Author: The Fonecast
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Categories: Handsets and manufacturers, Operating systems, NewsNumber of views: 574

Tags: advertising apple

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