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Wednesday, June 23, 2010

Mobile Entertainment Forum announces 2010 Meffys winners

This year's Meffys Gala Awards saw the inventor of transparent capacitive touchscreens given an 'Outstanding Contribution' Award. Dr Andrew Hsu created the 'Transparent Projected Capacitive Touch Screen', which was patented in 1999 and first appeared on the LG Prada in 2006. Capacitive touchscreens are now used on most smartphones.

The Meffys are run by the Mobile Entertainment Forum (MEF), which is the global trade body of the mobile media industry. This week's event was the group's seventh annual awards ceremony. Meffys 2010 Winners were:

Ad Campaign: Fancharge for Go! Go! Lions Baseball

App Store Blockbuster: CBS Mobile for NCAA March Madness on Demand

Business Intelligence: Motally for Motally

Consumer Experience: FindaProperty.com for FindaProperty

Content Discovery & Personalisation: Taptu for Touch Search

Cross Platform Content: Zed Group for Planet 51

Cross-Platform Technology: MTS for Omlet.ru

Games: PopCap for Plants vs Zombies

Innovative App: CBS Mobile for CW City-Wize iPhone App

Innovative Business Model: Mob4Hire for Crowd Sourced Mobile Testing

M-Commerce: Wau Movil for First Gateway Service Offer in Latin America

Mobile Connected Device: Novatel Wireless for MiFi Intelligent Mobile Hotspot

Mobile First Innovation: Tata Teleservices for English Seekho

Music Service: Shazam for Shazam Encore

Social Media: Handmade Mobile for Flirtomatic

Technology Innovation: Layar for Layar Reality Browser

TV & Video Service: CBS Mobile for TV.com Android & iPhone Mobile

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Author: The Fonecast
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Tags: lgtouchscreenmef

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