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Wednesday, June 30, 2010

Vodafone MVNOs can now order SIM cards by text message

Mobile information and entertainment company WIN plc has announced it's working to improve Vodafone's services to mobile virtual network operators. Current UK MVNOs include Asda, Talk Mobile, BT Mobile, Truphone and Lebara.

The partnership enables new customers on Vodafone-hosted MVNOs to request a SIM by simply sending a text to a shortcode. WIN's SMS platform then manages a short dialogue with the consumer, obtaining and recording their name and address before the SIM card is posted directly to them.

Tim Stone, Vodafone’s Director of Wholesale and New Business Development, said "The text service is ideal. Potential customers can see a promotional offer and simply send a short text message to order a new SIM and take advantage of a good deal. It allows potential customers to respond to advertising instantly whilst ensuring costs to manage those customer enquiries are kept to a minimum."

WIN can also send internet and MMS settings in response to a text message, working with Vodafone to detect, deliver and install the appropriate settings for each specific model of phone.

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Author: The Fonecast
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Categories: Networks and operators, NewsNumber of views: 1274

Tags: vodafonesmsmvnosimwin plc

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