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Thursday, July 8, 2010

Spending on mobile display ads to almost quadruple in five years

ABI Research expects a dramatic increase in advertising on mobile websites. It's estimated that annual spending on mobile display advertisements in the United States, currently just under $313 million, will jump to over $1.2 billion (£792 million) in 2015.

The company points out that 28% of US mobile customers use the mobile internet every day.

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Tags: advertising usa research internet

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