News Articles

Tuesday, July 20, 2010

25 billion downloads from app stores to mobiles in 2015

Last year, around 2.6 billion applications were downloaded from 'app stores' to consumer mobile phones. In 2015, that figure is expected to be 25 billion.

It's the latest calculation from Juniper Research, which also notes that 'freemium' – free to download but with chargeable options later - is becoming the most popular business model for apps.

However, despite the growth potential, the report warns that network operators launching their own application stores could face problems. Dr Windsor Holden, the report's author, said "Apple has been able to achieve several billion downloads from a comparatively small handset base because customers are buying the iPhone for the apps. That’s not been the case with other handsets. So even if you have a subscriber base of tens of millions, your addressable market is a fraction of that – and spread across a variety of operating systems and handsets".

Print
Author: The Fonecast
0 Comments
Rate this article:
No rating

Categories: Networks and operators, Operating systems, NewsNumber of views: 1969

Tags: research applications

Leave a comment

This form collects your name, email, IP address and content so that we can keep track of the comments placed on the website. For more info check our Privacy Policy and Terms Of Use where you will get more info on where, how and why we store your data.
Add comment

Follow thefonecast.com

Twitter @TheFonecast RSS podcast feed
Find us on Facebook Subscribe free via iTunes

Archive Calendar

«March 2024»
MonTueWedThuFriSatSun
26272829123
45678910
11121314151617
18192021222324
25262728293031
1234567

Archive

Terms Of Use | Privacy Statement