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Monday, July 26, 2010

The end for dedicated Vodafone 360 mobile phones

There'll be no more mobile phones made exclusively for the Vodafone 360 service. The network revealed two exclusive phones when the service was launched in September last year – the Samsung-produced H1 and M1 – but no more will be made. Instead, the network will focus on the service itself.

In a statement, Vodafone said "We have decided to accelerate our Vodafone 360 services strategy, making 360 services available on as many devices as we can as soon as we can. From now we will be focusing all efforts on expanding the range of handsets and platforms that support Vodafone 360 and in developing and enhancing the suite of Vodafone 360 services. Consequently there will be no further development of bespoke Vodafone 360 handsets, and activity on the H2 [the LiMo-powered Samsung i8330] ceases with immediate effect."

"We have always been clear that Vodafone 360 is about a suite of services, not about bespoke devices. Our intent was always to provide services across as many handsets as possible on as many platforms. Today Vodafone 360 is available across a wide range of over 100 handsets and on 5 platforms and this will continue to expand going forward."

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Author: The Fonecast
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