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Tuesday, December 7, 2010

Consumer Experience report shows how much the UK is relying on mobile phones

Ofcom has just published its fifth annual Consumer Experience Report, which reveals how the UK communications market has developed in recent years.

91% of the UK population now has a mobile phone, compared to 80% in 2006. Fixed-line installations have continued to decline, while the proportion of mobile-only homes has almost doubled from 8% in 2005 to 15% in 2010.

As mobile penetration has increased, so call charges have dropped. Ofcom’s figures say call charges from mobile phones have fallen over the last four years by almost 50%, from an average 15.1p per minute to 8.8p per minute.

The research also shows that 78% of business users now regularly work out of the office, with 58% using mobile phones to access email and the internet.

Complaints about telecoms services and providers fell by approximately 20% from 2007 to 2009 and remain stable this year. However, Ofcom says the process of moving to another mobile or fixed-line network is causing it concern. It notes that levels of switching mobile network have declined from 13% in 2006 to 8% this year, due in part to longer contract lengths.

[Ofcom document (pdf)]

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Author: The Fonecast
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