Qualcomm and Duracell – part of the Procter & Gamble Company – have signed a non-binding Letter of Intent to explore the possibility of working together. Their aim is to develop an industry alliance for wireless power solutions in the consumer electronics industry. Qualcomm has also signed a similar non-binding LOI with charging mat company Powermat.
Qualcomm has already created its own wireless power technology called WiPower.
Stassi Anastassov, president of Duracell, said “Touching and improving lives is at the heart of P&G’s company vision. Similarly, Duracell is an innovator in the personal power space to enable consumers to live their lives unconstrained. Making power available to consumers wirelessly will be the perfect fit to enhance the mobile lifestyles we lead today and will enable countless future innovation. If you think about the revolution that wireless data transmission has brought in recent years, we think we are on the threshold of similar innovations that can make power available just as easily as the WiFi connections that are so familiar today. We are delighted to be exploring the possibilities of wireless charging with Qualcomm, an innovation leader in the mobile technologies people are using to connect.”
Ran Poliakine, CEO of Powermat, said “Together, Powermat and Qualcomm have the opportunity to make a world without wires a reality. Our vision is to change the way in which people charge and power electrical devices in all environments and create an unprecedentedly convenient, safe and green user experience. Collaborating with Qualcomm is the perfect approach to bring the vision to reality.”