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Wednesday, June 22, 2011

Alcatel One Touch is an official partner for the Tour de France

Samsung has the Olympics, Sony Ericsson has its tennis - and Alcatel now has cycling.

Alcatel One TouchThe Alcatel One Touch brand, owned by TCL Communication, has signed a three-year partnership with Amaury Sport Organisation for the Tour de France and a number of other major cycling events. It makes Alcatel one of the official partners for the cycling competition in 2011, 2012 and the 100th Tour de France in 2013.

Ludovic Leray, partnership manager at Alcatel, said “Consumers love the ALCATEL brand. They are fans of our mobile and wired products. Cycling races are a chance to present a new side of our lines. We love getting to share the best of our products.”

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Author: The Fonecast
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Categories: Handsets and manufacturers, NewsNumber of views: 946

Tags: francealcatelsponsorship

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