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Thursday, July 21, 2011

More than a billion smartphones will be shipped worldwide in 2016

A new report from Juniper Research predicts that one billion smartphones will be shipped in 2016, up from 302 million last year. That’s more than a 230% increase.

It means that smartphones will have overtaken feature phones, with ‘economy’ smartphones - devices with a retail price of no more than $150 (around £93) - accounting for nearly a third of the shipments in five years’ time. The Android operating system is expected to be a key part of this lower-price growth.

Daniel Ashdown, who wrote the report, said “In developed markets, many consumers will want to upgrade from a feature phone to a smartphone, but still pay a feature phone price. In emerging markets though, lower average consumer spending power and lack of operator subsidies will make a low price point essential”.

[Whitepaper]

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Author: The Fonecast
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