The latest company to join the mobile ‘personal broadcasting’ scene is Spreaker. It’s aiming to do for audio what Twitter does for text and YouTube does for video - and it’s just released its iPhone app. An Android app is expected shortly.
Customers use their computer or the new mobile app to create a live radio show for online listeners. Spreaker broadcasts can then be embedded in a web page, downloaded as a podcast or listened to via Facebook and other social networking platforms. There’s an ad-funded free service and a couple of premium options.
Francesco Baschieri, co-founder and CEO of Spreaker, said “We have just begun to tap the power of live audio broadcast online with Spreaker. This launch is not only a turning point for our company, but it’s also a turning point for an upcoming artist, politician or community leader eager to share their voice with the world. Whether you have a golden voice for professional radio or not, you have a voice for Spreaker. It’s up to the listeners to decide what’s worth listening to. We want everyone to unleash their inner MC, and bring a rich and robust catalog of radio programs to the million and millions of people online.”
Spreaker’s current rivals include AudioBoo, ipadio and SoundCloud. The service has been running for the past 12 months and has broadcast more than 720,000 podcast episodes.