Heroes of Emerging Markets is an interactive, intimate panel discussion that looks at the opportunities of doing mobile business in emerging markets. The event was organised by Heroes of the Mobile Fringe - the unofficial MWC Fringe event that ran alongside Mobile World Congress 2012 - and was sponsored by Pearson. It took place on 28th February 2012 at the GILD International networking club in Barcelona.
We’ve recorded the entire event and have turned it into a podcast. You can listen on our desktop web site here, by downloading the MP3 audio file or by finding TheFonecast.com on iTunes.
Russell Buckley moderated the discussion group, which consisted of:
Alistair Hill, co-founder of On Device Research
Juan Lopez-Valcarcel, SVP of Future Technologies and Partnerships at Pearson
Julie Gibbs, vice president of Marketing & Communications at Good Technology
Brian Oliver Smith, founder of Urban Planet Mobile
Topics for debate included the implications of developing market growth for the worldwide marketplace, the differing role of network operators in emerging markets and innovation in emerging markets.
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