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Wednesday, March 21, 2012

New product overtakes old product: why the surprise?

Mark Bridge writes:

Sometimes I’m a simple soul. This is one of those occasions. I simply don’t get what all the fuss is about.

Sales of Windows Phone 7 smartphones have overtaken Symbian device sales in Great Britain for the first time ever. Yes, the new heavily-promoted mobile phones from Nokia are more popular with consumers and retailers than those using the obsolescent Symbian OS. Windows Phone 7 now has 2.5% of the British smartphone market, compared with 2.4% for Symbian.

The information comes from Kantar Worldpanel ComTech, which notes that almost half of all smartphones sold in Britain are running the Android operating system.

Now, a deeper look at the WP7 figures suggests that Nokia’s market share is still sliding, despite the move from Symbian. That’s worth reporting.

But newer phones selling better than older phones?  Didn’t we all see that coming?

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Author: The Fonecast
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