News Articles

Tuesday, September 25, 2012

Brightstar acquires Mobile Phone Xchange trade-in business

International wireless equipment distributor Brightstar has acquired UK-based mobile phone trade-in business Mobile Phone Xchange. MPX offers online recycling deals to consumers and also provides trade-in facilities for Vodafone shops.

Image

Brightstar already works with a number of major mobile operators and retailers in the USA to provide a buy-back solution for second-hand phones. It plans to integrate the MPX platform into its existing service portfolio, rolling out the MPX solution worldwide.

Marcelo Claure, CEO of Brightstar Corp., said “Buy-back and trade in programs allow operators to reduce device subsidies - with like-new devices - and reduce churn with instant in-store payment or credit for trade-ins that typically result in a new device purchase with a renewed contract. It’s an all-around win, with cash back value to the consumer and upsell value to the seller; and at the same time, it helps reduce e-waste.”

Print
Author: The Fonecast
0 Comments
Rate this article:
No rating

Categories: Handsets and manufacturers, Retailing, NewsNumber of views: 8947

Tags: uk recycling brightstar

Leave a comment

This form collects your name, email, IP address and content so that we can keep track of the comments placed on the website. For more info check our Privacy Policy and Terms Of Use where you will get more info on where, how and why we store your data.
Add comment

Follow thefonecast.com

Twitter @TheFonecast RSS podcast feed
Find us on Facebook Subscribe free via iTunes

Archive Calendar

«March 2024»
MonTueWedThuFriSatSun
26272829123
45678910
11121314151617
18192021222324
25262728293031
1234567

Archive

Terms Of Use | Privacy Statement