Media engagement company Shazam, which offers a mobile-based music identification service, says its free mobile app has now been used more than 10 billion times to identify and ‘tag’ songs, television shows and TV ads. The 10 billionth song was Applause by Lady Gaga, which was ‘Shazamed’ on an iOS device in the US state of New Jersey, although almost 100 other songs were identified in the same second as ‘Applause’.
Shazam currently processes over 100 million tags a week, up 150% year-on-year, with more than 350 million people using the service.
Rich Riley, Shazam’s CEO, said “People throughout the world love the fun, magical experience of Shazam, which is why we have continued to see explosive growth, both in the number of people who love our app and how often they use it. It took ten years for the company to reach its first billion, ten months to reach its second billion and now, the company has seen user activity accelerate so rapidly that it only took two months to go from nine to ten billion Shazams.”
|We spoke to Andrew Fisher - Shazam’s previous CEO and current Executive Chairman - in November 2009. You can listen to the interview via the built-in audio player on our website or by downloading the MP3 file.