BT has launched a new application that’ll let its fixed-line customers use an Apple iPhone for calls, with charges added to their home account. The SmartTalk app is free and will work over WiFi or a mobile data connection.
Calls made via the app - whether in the UK or abroad - are billed as if the user was calling from their BT home phone.
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Online retailers are focussed on improving the customer experience for web shopping this year, turning browsing into sales across all devices. That’s according to the 2013 State Of Retailing Online survey from retail community Shop.org and research company Forrester Research.
In fact, 51% of US retailers surveyed said their top priority for 2013 was site optimisation.
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Entertainment retailer HMV is reported to be appointing Deloitte as its administrator, although its shops in the UK and Ireland will remain open during the search for a buyer.
The company, which opened its first shop in 1921, currently has over 200 stores and employs over 4,000 people.
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