News Articles

giffgaff horror ads are still too scary for YouTube, rules ASA

UK virtual mobile network giffgaff’s attempts to target its humorous horror-themed video ads have fallen foul of the Advertising Standards Authority.

The ASA received a complaint about a giffgaff advertisement on YouTube, which began with a screaming woman being pursued by a man who appeared to be holding a chainsaw.

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Ofcom confirms its plans to cut UK mobile termination rates

Last June, UK communications regulator Ofcom published a consultation document that contained its plans for ‘mobile termination rates’.

These are the wholesale charges paid by network operators when they connect calls to rival mobile networks, which then have an impact on call charges for consumers.

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BT agrees to buy EE for £12.5 billion

BT agrees to buy EE for £12.5 billion

UK telecoms group BT and mobile network operator EE have agreed a takeover deal.

It comes less than two months after the companies entered into exclusive negotiations with each other.

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Dixons Carphone to launch its own mobile network via Three UK

Reseller deals are in place with EE, O2 and Vodafone

The Dixons Carphone Group, formed last summer when Dixons Retail and Carphone Warehouse merged, says it’ll launch a virtual mobile network this spring in partnership with Three UK.

The MVNO deal promises “innovative and highly personalised connectivity options”, according to the company.

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Ofcom changes UK mobile licences to include 90% geographic coverage commitment

Ofcom has changed the licences of the UK’s ‘big four’ mobile network operators to improve mobile coverage.

EE, O2, Three and Vodafone have all agreed to accept this change.

Author: The Fonecast
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