News Articles

Mobile phone companies need to simplify and improve their web sites

Customer experience benchmarking company Global Reviews has just completed a survey of mobile phone company websites. It asked over 1,000 mobile phone buyers what they looked for when buying a mobile, how much they planned to use the internet when shopping and what information they would like to find online. The UK websites of T-Mobile, Orange, Vodafone, 3, Virgin, O2, Carphone Warehouse and Tesco were all checked.

T-Mobile came top for the second consecutive year with an overall score of 66%, although all of the four top-rated sites were classed as meeting yet not exceeding customer expectations. O2 was in second place with a score of 61%, Vodafone was third with 59% and The Carphone Warehouse was fourth with 58%.

Author: The Fonecast
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New mobile payment service launched by Twitter founder

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Neelie Kroes takes new telecoms role in Europe

The recent EU decision to appoint Belgium's Herman Van Rompuy as the European Union's first permanent president seems to have overshadowed a number of changes at the European Commission. EC president José Manuel Barroso has unveiled a new team; changes include current telecoms commissioner Viviane Reding moving to take charge of justice, while competition commissioner Neelie Kroes will move to a new 'Digital Agenda' role that is responsible for telecommunications.

Author: The Fonecast
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This week's mobile industry podcast is online at TheFonecast.com

This week's edition of The Fonecast is now online. Iain Graham, James Rosewell and Mark Bridge take their regular look at recent mobile industry headlines, from Samsung's touchscreen success to the gossip about Nokia's manufacturing business. There's also an interview with Guy Phillipson from the IAB about mobile advertising, consumer concerns and the future of online mobile services.

Author: The Fonecast
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