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Nokia and Intuit to create a new mobile marketing service for small businesses

Business and financial management software company Intuit – probably best-known for its QuickBooks accounting software – has announced a partnership with Nokia to create a mobile marketing service.

Author: The Fonecast
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17 million Euro investment for Blyk

Virtual mobile network turned mobile media company Blyk has just finalised a 17 million Euro investment from a consortium of investors led by mobile venture capital firm Nexit.

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New mobile ad platform offers video and 360-degree rotating images

Mobile marketing agency YOC has announced what it's describing as 'Europe's first rich media advertising platform'.

It's called YOC Ad Plus and it offers advertisers the ability to embed video, picture galleries and 360° rotation into their mobile advertising. The service is currently available for the Apple iPhone and iPad, and will be available for the Android operating system in the autumn.

Author: The Fonecast
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Mobile Marketing Association redefines and repositions itself

The Mobile Marketing Association is repositioning itself to reflect changes within mobile marketing. The global trade organisation, which counts over 700 companies as members, had originally been describing itself as "established to lead the growth of mobile marketing" but acknowledges that mobile marketing has evolved.

Author: The Fonecast
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Carnival of the Mobilists #234

Mark Bridge writes:

Welcome to TheFonecast.com for this week’s Carnival of the Mobilists, an itinerant online publication that contains the best mobile-focussed writing from the previous seven days.

The summer holidays may have reduced the quantity of online commentary for Carnival #234… but the quality remains unaffected.

Author: The Fonecast
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