The GSMA, the trade organisation that represents the interests of mobile operators worldwide, has announced a new scheme to help consumers understand and manage their data usage when abroad.
24 major network operators have agreed to implement a number of measures to help customers who are using their mobile phone abroad, reducing the risk of ‘bill shock’ when they return home.
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The GSMA and the Wireless Broadband Alliance are working together to make it easier for mobile devices to connect to WiFi hotspots.
Both organisations are developing technical and commercial frameworks for ‘WiFi roaming’, which should result in a simpler consumer experience.
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The GSMA made a series of announcements about Rich Communication Services at last week’s Mobile World Congress, including the creation of a new consumer-facing brand called joyn.
Rich Communication Services - also referred to as Rich Communication Suite, Rich Communications and RCS - refers to a combination of voice and messaging services. For example, a customer could share photos or documents while making a voice call.
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Mark Bridge writes:
Mobile World Congress is over for another year. Also gone is the mobile industry’s sudden obsession with public transport and student protests in Barcelona. But away from the local news, what’s been going on?
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The GSMA, which represents the interests of mobile operators, has published a set of privacy design guidelines for mobile application development. A number of mobile operators in Europe have already committed to implementing the guidelines for their own-brand applications.
The guidelines aim to provide consumers with more information and more control about how apps use their personal information.
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