Categories
Close
Menu
Menu
Close
Search
Search

News Articles

News

Summer smartphone sales give the European mobile market a welcome boost

Mark

Share:

Print

Rate article:

No rating
Rate this article:
No rating

The mobile phone market in Western Europe grew just 1.5% year-on-year to 43.3 million units in the second quarter of 2010, with smartphone growth offsetting a fall in the sale of traditional handsets. International Data Corporation's Mobile Phone Tracker says smartphone shipments were up 60% on Q2 2009 to 14.6 million units, while traditional phone sales fell 14% to 28.7 million units. That means 34% of all devices shipped were smartphones, up from 28% in the previous quarter.

According to IDC, Android shipments increased 450% year-on-year and its market share jumped from 4% to 15% in the last 12 months, becoming the fourth most-popular operating system among new smartphones. IDC believes Android will become the second most-popular smartphone OS in Western Europe by as early as the first quarter of 2011.

There's a similarly positive note from comScore, which has been looking at total subscribers in five European countries rather than shipments to all of Western Europe (and over a slightly different time period, too). It says the European smartphone market has grown 41% in the past year to 60.8 million subscribers. Smartphone usage is dominated by the Symbian platform, which appears on 54.4% of smartphones in Western Europe.

comScore calculates that Android's total market share in the five countries it surveyed (UK, France, Germany, Spain and Italy) has risen from 0.5% in July 2009 to 6.1% in 2010, while Apple's share has risen from 10.2% to 19.2%.

IDC market share graph

comScore market share graph

Comments

Collapse Expand Comments (0)
You don't have permission to post comments.

Follow thefonecast.com

Archive Calendar

«May 2026»
MonTueWedThuFriSatSun
27282930123
45678910
11121314151617
18192021222324
25262728293031
1234567

Archive