New research from Nielsen in the USA shows that two out of three people who bought a new mobile phone in the past three months chose a smartphone and not a feature phone. It means that 54.9% of US mobile customers currently own smartphones.
Most smartphone owners in the US have an Android device (51.8%), with 34.3% using an Apple iPhone and 8.1% owning a BlackBerry handset. During the last quarter, 54% of smartphone buyers chose Android and 36% chose iOS.
Apple has the largest manufacturer share of US smartphone purchases in the last quarter (34%), followed by Samsung with 17% and HTC with 14%.
[Nielsen blog]