It's relatively unusual for companies to campaign for more regulation… but that's what Sony Ericsson is doing. The mobile manufacturer has formed an alliance with Acer, Dell and Hewlett-Packard – along with ChemSec, Clean Production Action and the European Environmental Bureau – calling on EU legislators to ban the use of all brominated flame retardants (BFR) and polyvinyl chloride (PVC) in electronics put on the market from end of 2015 onwards.