News Articles

Tuesday, April 10, 2012

Over 118 million tablets expected to be sold this year

Figures from Gartner forecast that worldwide media tablet sales will total 118.9 million units this year, a 98% increase from last year’s end-user sales of 60 million units.

Apple iPad devices are expected to account for 61.4% of all tablet sales (73 million tablets) in 2012. Android follows with 31.9%; just under 38 million tablets. Microsoft tablets are projected to account for 4.1% of media tablet sales this year, increasing to 11.8% of sales by the end of 2016.

Carolina Milanesi, research vice president at Gartner, said “Despite PC vendors and phone manufacturers wanting a piece of the pie and launching themselves into the media tablet market, so far, we have seen very limited success outside of Apple with its iPad. The situation has not improved in early 2012, when the arrival of the new iPad has reset the benchmark for the product to beat. It appears that this year competitors have waited to see what Apple would bring out — because there were very few announcements of new media tablets at either the Consumer Electronics Show or Mobile World Congress. Many vendors will wait for Windows 8 to be ready and will try to enter the market with a dual-platform approach, hoping that the Microsoft brand could help them in both the enterprise and consumer markets."

Enterprise sales of media tablets are expected to account for about 35% of all tablets sold in 2015.

[Report]

Print
Author: The Fonecast
0 Comments
Rate this article:
No rating

Leave a comment

This form collects your name, email, IP address and content so that we can keep track of the comments placed on the website. For more info check our Privacy Policy and Terms Of Use where you will get more info on where, how and why we store your data.
Add comment

Follow thefonecast.com

Twitter @TheFonecast RSS podcast feed
Find us on Facebook Subscribe free via iTunes

Archive Calendar

«March 2024»
MonTueWedThuFriSatSun
26272829123
45678910
11121314151617
18192021222324
25262728293031
1234567

Archive

Terms Of Use | Privacy Statement