Categories
Close
Menu
Menu
Close
Search
Search

Featured Articles

Opinion

It’s not your fault, so why wait for your mobile phone?

Mark

Share:

Print

Rate article:

No rating
Rate this article:
No rating

David Heled writes:

By the end of next year, there will be more mobile phone subscriptions than people in the world, according to a UN agency report published in May. There are currently 7.1 billion people in the world and around 6.8 billion mobile subscriptions. This figure is only set to grow.

The dependency on mobile phones is at an all-time high. Used for everything from the weekly grocery shop to monitoring heart rate, it’s no underestimation to say that we would be lost without our mobile phones. So when it takes days for your phone to be repaired, it has a considerable impact on your normal daily life.

In a recent study from Cellebrite, the market leader in retail mobile content transfer, 69 per cent of people claimed that the typical three-day wait for mobile phone repairs was unacceptable. A further 46 per cent said they would feel uncomfortable sending their mobile phone away for repair due to the amount of data that is kept on their device; a figure that is completely justified when taking into consideration how much information is potentially given away.

What many people are not aware of is that in 60 per cent of cases, the issue with the smartphone is software related and can be resolved within minutes but still, people send their phones away.

Common faults that customers complain about

One of the most common faults reported by customers, resulting in sending their phones for repairs, is that “the battery drains too quickly”, but this is just in comparison with old feature mobiles that could easily function for three or four consecutive days without the need for recharging. Smartphones process and store far more data than the old feature mobile would, and with the adoption of mobile apps – the strain that is put on the battery life will cause it to drain quicker. That’s just the trade-off that exists when you have a device that you can use for virtually anything.

Another fault that is commonly reported is that the volume on a customer’s mobile phone does not work. This is usually because the volume settings are incorrectly set and, unlike old feature phones, there are as many as seven volume settings to contend with.

A lack of internet connection can also be a problem that’s brought to operators and again. This is normally down to the phone being originally set to airplane mode or having data services inadvertently switched off.

What can customers demand from operators?

Despite the many misconceptions of mobile faults, mobile phones do stop working, it’s inevitable. But data can live on with operators able to transfer all your data from the broken mobile phone to the new device. Phone-to-phone content transfer can be done in-store and in a relatively short space of time. It certainly doesn’t take days and there’s no need to send your phone away for repairs.

Many faults can, however, be detected and corrected in your operator’s store. This can involve simply changing the configuration of the email and phone settings. There is also a web-based service that consumers can use that will repair their phone remotely, involving a remote takeover and support via an operator’s call centre.

Put simply: you don’t have to relinquish your mobile phone. Operators have the solutions to most reported mobile phone faults, and this doesn’t involve sending the mobile phone away for repairs – it can be done in-store.

Time is wasted sending phones away for repair, especially seeing as many of the reported faults are ones that can be corrected in a matter of minutes. Even if there isn’t time to go to a store to get the phone fixed, it can be repaired remotely.

The increase in mobile phone subscriptions will lead to more reported problems with devices, but operators and customers alike should be aware that the culture of sending phones away for repair is fading as diagnostic solutions become more readily available.

David Heled is VP of research & development at Cellebrite.

We talked to Dave Golding of Cellebrite about smartphone fault diagnosis in a podcast last year. You can listen to the interview via the built-in audio player on our website or by downloading the MP3 file.

Comments

Collapse Expand Comments (0)
You don't have permission to post comments.

Opinion Articles

ExclusiveMEF predictions: ten key mobile trends for 2014

MEF, the global trade association for companies engaged in mobile content and commerce, has revealed its mobile industry predictions for the next 12 months.

Its forecast combines insights from the group’s Global Board of Directors with research from the recent Global Mobile Consumer Survey.

ExclusiveTop five mobile tech predictions for 2014 from Jasper Wireless

Macario Namie writes:

As the connected car phenomenon gains pace, 2014 will see global automotive firms embracing LTE. Machina Research predicts 90% of cars sold in 2020 will have some form of embedded connectivity – that connectivity roll-out continues strong in 2014 and LTE is pivotal to its long-term success.

ExclusiveLast week at The Fonecast: 16th December 2013

Mark Bridge writes:

HTC experienced a bit of Christmas cheer last week when the threat of a sales injunction against the HTC One mini smartphone and a number of other devices was lifted. Nokia had previously won a patent-related court case against HTC but it seems that a sales ban was deemed too harsh a penalty.

ExclusiveDeutsche Telekom M2M predictions for 2014

Jürgen Hase writes:

Machine-to-machine communication (M2M) and the Internet of Things (IoT) run through all areas of life and work. Cars, cargo containers, parking spaces or even wristwatches and coffee cups – everything around us is on the verge of being connected.

RSS
First7891012141516Last

Recent Podcasts

ExclusivePodcast from Mobile World Congress 2015

Mark Bridge learns about the mobile technology trends at Mobile World Congress 2015 by chatting to James Rosewell of 51Degrees, Dr Kevin Curran from the IEEE and Chris Millington of Doro.

They talk about wearable devices, wireless charging, mobile operating systems and much more... including some of their favourite products from the exhibition.

ExclusiveLooking back at February: from security scares to multiple MVNOs

We're taking a look back at the biggest mobile industry news stories from February 2015, including allegations that the UK's security service tried to breach SIM card security by hacking into one of the world's biggest SIM producers.

We also talk about the planned BT and EE merger, the creation of two new UK virtual networks, some acquisitions in the mobile payment arena and a new Ubuntu smartphone.

ExclusiveA month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

RSS
12345678910Last

Follow thefonecast.com

Archive Calendar

«June 2026»
MonTueWedThuFriSatSun
25262728293031
1234567
891011121314
15161718192021
22232425262728
293012345

Archive