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Last week at The Fonecast: 9th June 2014

Mark

Apple prepares for the future

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Mark Bridge writes:

Apple kicked off its 2014 Worldwide Developers Conference (WWDC) last week with an announcement about the forthcoming iOS 8 operating system for iPhone, iPad and iPod touch. There was some catching up, some innovation and a couple of new services designed to work with home automation and health/fitness devices. What’s Tim Cook’s plan? We’ll have to wait and see.

Rival Samsung was also innovating, with the launch of its first Tizen-powered smartphone and a new Nook-branded version of its Galaxy Tab 4 tablet.

Talking of smartphones, luxury manufacturer Vertu announced a new high-spec Android smartphone called the Signature Touch, while London-based mobile phone company Kazam confirmed that two of its handsets are now on sale at Phones 4u.

And sticking with the UK, regulator Ofcom says it wants mobile termination rates to keep falling; a wholesale price cut that it hopes will benefit consumers.

Looking at the bigger picture, Ericsson says the total number of mobile subscriptions will outnumber the world’s population next year. Inmarsat is planning a hybrid satellite/ground-based service that’ll provide aircraft passengers with mobile broadband connectivity. And Vodafone has admitted that some countries have laws that allow direct access to its network. And to everyone else’s, of course.

On Monday mornings we summarise the past week’s mobile industry headlines in an email newsletter that’s very much like this article. To receive it, simply register your email address at TheFonecast.com by clicking the link at the top right-hand corner of our home page. Alternatively, stay in touch by listening to our free podcasts via our website, by subscribing on iTunes, by using our RSS feed or by downloading the Stitcher.com mobile app.

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ExclusiveSponsor our coverage of Mobile World Congress 2014

Mark Bridge writes:

Would you like to be part of our Mobile World Congress coverage?

Mobile World Congress is Europe’s biggest mobile communications industry show. It runs from 24th - 27th February next year in Barcelona and is expected to welcome over 70,000 attendees and around 2,000 exhibitors.

ExclusivePrinted interactive Bluetooth-enabled books and posters are just around the corner

Mark Bridge writes:

Imagine books that could automatically link with your tablet as you touched the pages. Or posters that reacted to your fingertips and displayed the results on your smartphone. It seems this kind of Bluetooth-enabled interactivity is just around the corner, thanks to tiny low-power processors and a patented printing process that doesn’t require specialised equipment.

ExclusiveBanking on good customer service?

The future of customer service is to bridge the gap between the smart consumer with the smartphone and the bank holding his or her financial assets. Even though mobile applications are becoming increasingly powerful customer touch points, many banks are failing to leverage them in order to engage with consumers.

Mandip Shergill, Account Executive at Genesys, looks at how banks can maintain and strengthen the customer relationship in the mobile channel.

ExclusiveFacebook is a mobile company – are you?

Ashley Gilmour writes:

A quick fact: nearly half of Facebook’s advertising revenue now stems from mobile ads.

That’s right – of the social network’s $1.8 billion (£1.1 billion) generated in the third quarter of 2013, 49% of it was made up of mobile advertising revenue. Last year, the channel represented only 14%.

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