Categories
Close
Menu
Menu
Close
Search
Search

Featured Articles

Xiaomi ships more smartphones in Europe than any other manufacturer
News

Xiaomi ships more smartphones in Europe than any other manufacturer

Mark

Share:

Print

Rate article:

No rating
Rate this article:
No rating
New figures from market research company Strategy Analytics show that Xiaomi shipped more smartphones into Europe in the second quarter of 2021 than any other manufacturer. It achieved a 25.3% European market share, up 67% from the same quarter in 2020, reaching 12.7 million units.

Overall, European shipments were up 14% from the same quarter in 2020, reaching a total of 50 million units. Samsung’s share dropped 7% year-on-year, relegating it to second place with 12 million units. Third-placed Apple shipped 9.6 million devices, a 15.7% year-on-year increase.

According to Strategy Analytics, the market growth was driven by three significant factors: ongoing economic recovery, demand from consumers wanting to upgrade aging devices and attractively-priced 5G handsets.

Boris Metodiev, Associate Director at Strategy Analytics, said “The European markets for smartphones had a strong quarter driven by Covid recovery, following the crash in 2020. The highlight of the quarter is Xiaomi emerging as the number one vendor in shipment terms for the first time. Xiaomi shipped almost 13 million units on the continent to displace longtime leader Samsung. Xiaomi has seen great success in Russia, Ukraine, Spain and Italy among others and found customers eager for its Mi and Redmi series of feature rich, value smartphones.”

Europe Q2 2021 smartphone shipments by vendor (graphic: Business Wire)

Europe Q2 2021 smartphone shipments by vendor (graphic: Business Wire)


Comments

Collapse Expand Comments (0)
You don't have permission to post comments.

Opinion Articles

ExclusiveLast week at The Fonecast: 17th February 2014

Mark Bridge writes:

Mobile World Congress is just a week away, with lovers of mobile technology preparing to be wooed by manufacturers, networks and developers. But if MWC is like St Valentine’s Day, then LG has been behaving rather like the world’s worst boyfriend.

ExclusiveLast week at The Fonecast: 10th February 2014

Mark Bridge writes:

Mobile phones have been hitting the mainstream news over the past few days. There was Channel 4’s report about data on second-hand phones not being properly deleted before the handsets were re-sold, there was the latest round of the Smart UK Project and there was Tim Muffett’s story about the mobile-enabled high street on BBC Breakfast this morning.

ExclusiveLast week at The Fonecast: 3rd February 2014

Mark Bridge writes:

Patents were a very popular topic of conversation last week. Google sold its Motorola Mobility smartphone business to Lenovo but hung on to most of the patents. Does this mean the patents were the most valuable part of the business? Well, when you look at the difference between the original purchase price and the sale price, it seems a reasonable conclusion.

ExclusiveA grumpy not-so-old man looks at his mobile phone bill

Mark Bridge writes:

Sometimes I worry that I’m turning into a grumpy old man. That I’ll follow the path of Rick Wakeman and become better known for my views on body piercing than for playing ‘The Six Wives of Henry VIII’ on eleven keyboards simultaneously.

ExclusiveTurn your radio on

Mark Bridge writes:

There was great news for some BlackBerry owners this week. The new 10.2.1 update to the BlackBerry 10 OS was released, offering a new incoming call screen, SMS and email groups, more options for locking and unlocking, extra battery usage information, enterprise features and - for customers with a BlackBerry Z30, BlackBerry Q10 or BlackBerry Q5 smartphone - an FM radio.

RSS
First45679111213Last

Recent Podcasts

ExclusivePodcast from Mobile World Congress 2015

Mark Bridge learns about the mobile technology trends at Mobile World Congress 2015 by chatting to James Rosewell of 51Degrees, Dr Kevin Curran from the IEEE and Chris Millington of Doro.

They talk about wearable devices, wireless charging, mobile operating systems and much more... including some of their favourite products from the exhibition.

ExclusiveLooking back at February: from security scares to multiple MVNOs

We're taking a look back at the biggest mobile industry news stories from February 2015, including allegations that the UK's security service tried to breach SIM card security by hacking into one of the world's biggest SIM producers.

We also talk about the planned BT and EE merger, the creation of two new UK virtual networks, some acquisitions in the mobile payment arena and a new Ubuntu smartphone.

ExclusiveA month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

RSS
12345679Last

Follow thefonecast.com

Archive Calendar

«May 2026»
MonTueWedThuFriSatSun
27282930123
45678910
11121314151617
18192021222324
25262728293031
1234567

Archive