Latest Podcast



Featured Articles

Ofcom says mobile contracts should ditch inflation-related price rises

Ofcom says mobile contracts should ditch inflation-related price rises

UK telecoms regulator Ofcom wants to ban inflation-related rises in phone and broadband contracts. Instead, it says any potential mid-contract price rises should be set out in pounds and pence.
Author: The Fonecast
0 Comments
Article rating: No rating

Global smartphone market is set for recovery, says new forecast

A new forecast from research specialists Canalys shows the smartphone market is set to recover next year. Worldwide shipments declined by 12% last year but that decline is expected to slow to 5% this year.
Author: The Fonecast
0 Comments
Article rating: No rating
Vodafone and Three plan to merge their UK businesses

Vodafone and Three plan to merge their UK businesses

New Hutchison/Vodafone network would be biggest UK operator

Vodafone Group plc and CK Hutchison Group Telecom Holdings Limited have agreed to combine their UK telecommunication businesses, respectively Vodafone UK and Three UK. The merger will create a large new network operator to compete with Virgin Media O2 and EE.
Author: The Fonecast
0 Comments
Article rating: No rating

UK mobile payment service Paym to close in March 2023

UK mobile payment service Paym will close on 7th March 2023. The service, which allowed users to make and receive payments using their mobile phone numbers, was launched in 2014.
Author: The Fonecast
0 Comments
Article rating: No rating
Qualcomm legal action moves forward in the UK

Qualcomm legal action moves forward in the UK

Which? seeks payout for Samsung and Apple smartphone owners

Consumer protection organisation Which? has been given permission by the UK's Competition Appeal Tribunal to represent Apple and Samsung smartphone buyers in a legal case against chip manufacturer Qualcomm.
Author: The Fonecast
0 Comments
Article rating: No rating
RSS

Opinion Articles

Wednesday, February 8, 2012

Are mobile networks about to cut down on free WiFi?

Mark Bridge writes:

I don’t mind paying for a spot of WiFi when I need it. Admittedly I’d prefer to find a coffee shop with a free hotspot but I’ll pay if I really need a connection. Not just here in the UK but abroad too.

It seems I’m not alone. Today I saw details of a survey from cloud-based communications provider MACH. It caught my eye, not least because I’d spoken to the company at Mobile World Congress last year. Anyway, MACH had commissioned some research into roaming - and it’s revealed that many customers prefer WiFi to 3G when abroad because they can manage their costs better.

Lokdeep Singh, Chief Technology Officer at MACH, is quoted as saying “If operators can provide a seamless experience for the user to log onto WiFi and also integrate billing into their overall service capability, then their addressable market can be significantly expanded. It is also interesting that for a subscriber, control of costs is as much of a concern as the costs themselves. Consumers feel more in control of their costs with WiFi: it is not about just knowing that WiFi is cheaper, it is also about knowing that they will only spend a set amount and not go over it accidently.”

The idea of mobile operators charging for WiFi when abroad is a contrast to some services in the UK, where WiFi is included as part of the monthly cost. It’s an arrangement that suits everyone nicely: customers get a faster connection on WiFi, so it’s seen as a benefit... and networks get to offload some usage, freeing capacity for other customers.

T-Mobile has done this with The Full Monty tariff, which not only includes free 3G internet access but throws in free WiFi as well. However, there was a turn of phrase in the announcement that caught my eye.

“The Full Monty plan provides access to our preferred WiFi partner’s WiFi network; presently this is BT Openzone network excluding any sites providing access to any organisation or location which is part of the Olympic Games in London in 2012.”

Leaving aside the question of special Olympics WiFi zones, it seemed to me that T-Mobile wasn’t particularly committed to its current preferred partner. There was, at the very least, an implication the provider could change.

After all, that’s just happened over at O2. Gone is The Cloud from the list of suppliers, leaving T-Mobile’s current mate BT Openzone and O2’s own smaller hotspot collection.

Why?  Well, given the commercial nature of the agreement, I’d say money was the most likely cause.

And that raises a question.

With many mobile network operators uncomfortable about the idea of ‘unlimited’ mobile tariffs because of the cost implications and the risk of reduced quality for other users, is WiFi the next battleground?  Are those deals between mobile networks and hotspot providers getting a bit pricey as smartphone usage increases?

What’s next?  Will we soon be back to paying for wireless hotspots because it’s not viable to give away the bandwidth?  If so, I wonder what kind of incentives will be offered. I’m hoping someone will think of giving away a free cup of coffee with their WiFi.

Print
Author: The Fonecast
0 Comments
Rate this article:
No rating

Leave a comment

This form collects your name, email, IP address and content so that we can keep track of the comments placed on the website. For more info check our Privacy Policy and Terms Of Use where you will get more info on where, how and why we store your data.
Add comment

Recent Podcasts

Big announcements from Apple, Samsung, Microsoft and LG

Podcast - 4th June 2014

Iain, James and Mark begin this week's podcast with Apple's recent iOS 8 revelation and its plan to acquire Beats Electronics.

They then move on to discuss Samsung's Tizen-powered smartphone, a new flagship device from LG and the latest Microsoft Surface tablet - as well as a network takeover in Ireland, BlackBerry’s M2M moves and UK price changes for Vodafone.

Author: The Fonecast
0 Comments
Article rating: No rating

Takeovers, tablets, taxes and testing... all from the perspective of the mobile industry

Podcast - 21st May 2014

This week's podcast begins with news about the creation of Dixons Carphone plc. We then move on to talk about patent-related legal action, customised Braille phones and the health concerns of children using smartphones.

There's also time to discuss tablet shipments, potential protests and foreign network sales.

Author: The Fonecast
0 Comments
Article rating: No rating

Cloud computing and Mobile: questions and answers from Mobile Monday London May 2014

Podcast - 16th May 2014

This podcast contains the audience question-and-answer session from 'Cloud Computing and Mobile'; a Mobile Monday London event held on 12th May 2014.

The discussion was chaired by Camille Mendler, Principal Analyst at Informa, with a panel that comprised Rob Easton of Google, Dr Janko Mrsic-Flogel from Private Planet, Caroline Van Den Bergh of Golden Gekko and Jonathan Raper from TransportAPI.com.

Author: The Fonecast
0 Comments
Article rating: No rating

Cloud computing and Mobile: Mobile Monday London May 2014 panel discussion

Podcast - 16th May 2014

Cloud Computing and Mobile was the title of the Mobile Monday London event on 12th May 2014.

The session was chaired by Camille Mendler, Principal Analyst at Informa, who was joined by a panel that comprised Rob Easton of Google, Dr Janko Mrsic-Flogel from Private Planet, Caroline Van Den Bergh of Golden Gekko and Jonathan Raper from TransportAPI.com.

Author: The Fonecast
0 Comments
Article rating: No rating

Huawei upgrades its flagship, Vodafone fixes its prices and Carphone Warehouse prepares an announcement

Podcast - 14th May 2014

This week's podcast begins with a new keenly-priced flagship smartphone from Huawei. We then move on to talk about a UK price promise from Vodafone, mobile payments, feature phone upgrades, WiFi hotspots and the benefits of a Carphone/Dixons merger.

Iain Graham, James Rosewell and Mark Bridge condense all the biggest mobile industry news headlines from the past 7 days into a free 30-minute podcast.

Author: The Fonecast
0 Comments
Article rating: No rating
RSS
First2345791011Last

Follow thefonecast.com

Twitter @TheFonecast RSS podcast feed
Find us on Facebook Subscribe free via iTunes

Archive Calendar

«October 2024»
MonTueWedThuFriSatSun
30123456
78910111213
14151617181920
21222324252627
28293031123
45678910

Archive

Terms Of Use | Privacy Statement