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Samsung launches flagship Galaxy S21 Ultra smartphone

Samsung has released its new Galaxy S21 Ultra smartphone, describing it as “the ultimate smartphone experience, designed to be epic in every way”. The S21 Ultra is the largest member of the Galaxy S21 series, which also includes the regular S21 and the S21+. It’s also the first Galaxy ‘S series’ device that’s compatible with the company’s touchscreen S Pen stylus.

On the front of the device is a 6.8-inch Dynamic AMOLED 2X display protected with toughened Corning Gorilla Glass Victus. The screen offers a refresh rate of up to 120Hz for smooth movement, a peak brightness level of 1,500nits (25% brighter than the Galaxy S20) and Quad HD+ quality.

A quad rear camera of ultra-wide, wide and ‘dual tele’ lenses features a 108 megapixel sensor and the ability to shoot video in 4K at 60fps. The ‘dual tele’ lenses offer a 3x optiocal and 10x optical zoom, combining into the 100x ‘Space Zoom’ feature. In addition, there’s improved Night Mode photography.

Connectivity options include support for Wi-Fi 6E and 5G. It runs Android 11 on a 64-bit Qualcomm Octa-Core processor and is available in versions with up to 16GB RAM and 512GB of internal storage.

TM Roh, the President and Head of the Samsung Electronics Mobile Communications Business, said “Galaxy S21 Ultra is another example of how Samsung is driving meaningful innovation forward to give people personalized experiences that enrich their lives and empower them to express who they are. Given how indispensable technology has been to our lives during these times, we wanted to take another leap forward and push the boundaries of what a smartphone can do.”

Reviews have generally been favourable: Matthew Miller of ZDNet said “I don't know how I am going to resist ordering my own in the next week”, Matt Swider of TechRadar said “It wowed us with a huge screen, five cameras and the best zoom on any readily available Android phone”, Jay McGregor wrote on Forbes “After I type the final full stop in this review, I plan to use Samsung’s Galaxy S21 Ultra as my main phone” and Chris Hall of Pocket-lint said “It might take a little tinkering to get One UI software running at its best, but with a magnificent display, comprehensive cameras, and loads of power, there's very little that the S21 Ultra doesn't deliver”.




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Opinion Articles

World class, my a**e!

Iain Graham writes:

I recently had to, as a last resort, call the customer service department of a large communications company about a problem I currently have with a piece of equipment. I know I could have looked in the 150-page accompanying instruction manual but I haven't got half my life to spare! (as I mentioned in my previous blog piece on handsets!)

Businesses these days are telling us "Customer service has been outsourced to the Indian subcontinent and technologically streamlined in order to offer our customers a better, more efficient service"!

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Don’t be a not-so-early adopter

Mark Bridge writes:

So – you’re thinking about buying a new mobile phone. A smartphone. And yes, I mean a real smartphone, not just something with a touchscreen that looks nice.

I know, I know. You’re tempted by the iPhone. It’s all those apps, isn’t it?  100,000 and counting.

Yet Android is catching up. Admittedly it’s still got a long way to go to match that six-figure total… but the signs are certainly there.

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Probably the best Bluetooth headset brand in the world

Mark Bridge writes:

I really don’t want to make a habit of pointing at surveys and laughing – or even scratching my head in the kind of theatrical gesture used by Stan Laurel – but I should imagine there was some wry amusement at Strategy Analytics this week.

They’d been talking to car owners in Europe and the USA about their preferred brand for Bluetooth headsets and speakerphones. In the United States, 45% of respondents said Bose was their preferred brand. Excellent news for Bose. Excellent news for Bose stockists. Except...

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Movon MB80 Bluetooth handsfree wristband review

Mark Bridge writes:

I’m always on the lookout for technology that’ll make life easier. That’s one of the reasons the Movon MB80 caught my eye. It’s a Bluetooth handsfree unit that you wear on your wrist. The MB80 is designed for the times your phone’s not convenient and you don’t want to miss a call – but you also don’t want to wear a Bluetooth headset. Perhaps you’re playing sports or are out for an evening with friends. The Movon Bluetooth wristband rings or vibrates when someone calls – and then can be used as a handsfree loudspeaker.

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"Cancer" mobile phone headlines don't help anybody

James Rosewell writes:

"Mobile: new cancer alert" - The Daily Telegraph

The front page of Saturday's Telegraph led with the headline "Mobiles: new cancer alert" re-igniting fears about mobile phone usage. The centrepiece of the article is "a £20 million, decade long investigation, overseen by the World Health Organization (WHO) will publish evidence that heavy [mobile phone] users face a higher risk of developing brain tumors later in life". How should this topic be reported and what will it mean for our industry?

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