Figures released by IHS at the Bluetooth World 2014 conference show that 96% of all mobile phones - not just smartphones - are expected to include Bluetooth wireless technology by 2018. That compares with 90% in 2013.
Bluetooth adoption is also expected to increase in other home equipment. 33% of LCD TVs are expected to have a Bluetooth connection by 2018, up from 19% today. Penetration in mobile PCs will increase from 56% in 2013 to 75% in 2018, while desktop PCs will see built-in Bluetooth increasing from 10% of devices in 2013 to 27% in 2018.
Suke Jawanda, Chief Marketing Officer for the Bluetooth Special Interest Group, said “The power efficient and intelligent Bluetooth Smart revolutionized the way consumers connect to the devices around them – anything, from a flower pot to a fork, can relay data back to users – and with the recent boom of devices we have seen, consumers are starting to expect and demand that connectivity. We worked with Apple, Blackberry, Google and Microsoft to ensure all mobile OS platforms support Bluetooth Smart. This gives developers peace of mind. They know the products they build will work seamlessly with the phone, tablet or PC the customer already has, and for the consumer, it means their products will just work. Every time.”