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Tuesday, June 23, 2009

Advertising by MMS to generate $87 million within 5 years

A new report from Juniper Research says ad-funded MMS revenue will hit $87 million by 2014, showing an annual growth rate of 94%. However, SMS and mobile email will continue to dominate the person-to-person (p2p) mobile messaging market.

The market for MMS advertising messages will be led by the Far East & China, followed by North America and Western Europe. [Press release]

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