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Wednesday, June 17, 2009

Augmented reality reaches the mobile web browser

The world’s first mobile ‘Augmented Reality’ web browser has been debuted on mobile phones in the Netherlands. Augmented Reality displays real-time digital information on top of an on-screen image from the mobile phone’s camera. By pointing the mobile phone’s camera at real-world objects, a user can see search results such as houses for sale, popular bars and shops, jobs, healthcare providers and cash machines highlighted on their mobile’s display screen.

The browser is called Layar and has been created by SPRXmobile. It works on Android-powered mobile phones that include a camera, GPS and a compass. A UK launch is planned for later this year.

[Press release]

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Mark

6/18/2009 11:02 AM

It looks as though you can follow Layar on Twitter: www.twitter.com/layarmobile

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