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Thursday, September 16, 2010

Vodafone Mobile Clicks announces mobile internet start-up finalists

The finalists of the Vodafone Mobile Clicks 2010 competition have been announced. Vodafone Mobile Clicks, which ends with a final at the PICNIC Festival in the Netherlands on 24th September, aims to find the best mobile internet startup. Last year's winner was augmented reality browser Layar.

The four finalists competing for this year's €150,000 total prize fund - €100,000 for first place and €50,000 to the runner-up - are:

Akvo Phone from the Netherlands: a mobile application that allows live field-reporting for development aid project workers. Akvo Phone allows reports including pictures, text, phone identity, geographic location (GPS) and time stamp to be remotely submitted, freeing up time for field workers to get on with their jobs.

Cardmobili from Portugal: a comprehensive collection of membership and loyalty cards is gathered through crowd-sourcing as well as comprehensive searches of loyalty programs and then sent to the customer’s mobile phone. The digitalisation of opt-in loyalty cards, coupons and vouchers gives customers convenient and easy access to relevant purchase offers.

MALCOM from Spain: a mobile application lifecycle management system which is a revolution both for publishers and developers. The service – accessed through a simple web interface – takes the complexity, time and cost out of managing, updating and rolling out mobile applications, making it much more straightforward for application developers to manage their work.

Roulette Cricket from the UK: part of a new wave of mobile entertainment, so-called ‘2nd screen gaming’ gives fans a new way to engage with their favourite sport. Roulette Cricket is designed to be played whilst watching live sport, either at the ground, on TV or online, also allowing fans conveniently to place bets or friendly wagers via their mobile device.

The public can vote at http://www.vodafonemobileclicks.com/vote; these votes will then be combined with votes from the jury at the live final.

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Author: The Fonecast
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