News Articles

Saturday, July 16, 2011

Almost three-quarters of mobile phone owners visit social networking sites regularly

73% of mobile phone users in the USA use their mobile phones to visit social networking sites at least once a day, according to a new survey from ABI Research.

Social networking was the second most-popular mobile activity after checking email, which was carried out by 80% of smartphone, feature phone or tablet users.

Next came checking the weather and reading the news (63% each).

Neil Strother, practice director at ABI Research, said “Operators and brands, take note: your customers are here in droves. Users like multiple modes of social interaction. Survey respondents say the mobile phone (or smartphone) provides sufficient access to the activities they like doing with social networks: viewing content, sending media, and updating profiles. In fact, the phone is a preferred device for doing a number of activities by nearly half of those who access social networks via mobile.”

[ABI Research Technology Barometer]

Print
Author: The Fonecast
0 Comments
Rate this article:
No rating

Categories: Applications, NewsNumber of views: 817

Tags: usaresearchsocial networkingemail

Leave a comment

Name:
Email:
Comment:
CAPTCHA image
Enter the code shown above in the box below.
Add comment

Name:
Email:
Subject:
Message:
x

Follow thefonecast.com

Twitter @TheFonecast RSS podcast feed
Find us on Facebook Subscribe free via iTunes

Archive Calendar

«October 2016»
MonTueWedThuFriSatSun
262728293012
3456789
10111213141516
17181920212223
24252627282930
31123456

Archive

Terms Of Use | Privacy Statement