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Friday, September 20, 2013

Global distribution deal for folding smartphone charger

Made in Mind, the UK company behind the award-winning Mu folding smartphone charger, has signed a production and distribution agreement with Hong Kong-based Tektos. It’ll enable Made in Mind to expand distribution beyond the UK.

The Mu plug fits in a standard 3-pin socket, enabling any USB-powered device to be charged, but can also be folded into a slim format for travelling. When not in use, Mu is just 14mm deep. It uses patented technology that can be applied to most styles of 3-pin mains plugs worldwide.

Matthew Judkins, CEO of Made In Mind, said “Following the success of The MU charger in the domestic market and the excitement that the product created in the mobile industry, it was absolutely critical that we found a business partner that had the capacity, expertise, professionalism and enthusiasm to bring the next generation of Mu products to market. The team at Tektos have demonstrated just such qualities and I am confident they will provide a substantial boost to Made in Mind’s ability to trade globally. Made in Mind is now ready to take The Mu range of peripherals from being a shining example of UK design success to a worldwide product phenomenon.”

More products from Made in Mind are due to be announced at Mobile World Congress 2014 in Barcelona.

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Author: The Fonecast
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