Millennial Media has used data from its mobile advertising platform, which processes billions of mobile ad requests every month, and compiled them in a new Mobile Mix study that focuses on the Europe, Middle East, and Africa device markets.
It reports that 81% of the European population has a mobile phone, with 42% owning smartphones. The overall figures for EMEA are 65% mobile penetration and 25% with a smartphone.
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Podcast - 10th September 2014
James Rosewell and Mark Bridge return from their summer break with a podcast full of smartphones and smart watches.
As well as products from Samsung, Sony, Microsoft, Motorola, HTC and Kazam, there's talk of Opera's new browser deal, a potential change on the UK high street... and a mobile app that connects to a Bluetooth toothbrush for improved toothpaste coverage.
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Apple has announced two new handsets today: the iPhone 6, which has a 4.7-inch display, and the iPhone 6 Plus with a 5.5-inch display.
As well as the two new phones, Apple showed off the Apple Watch, which many had expected to be called the iWatch.
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Google has committed to refunding at least $19 million (£11.8 million) in in-app charges raised by children using applications on Android devices.
The complaint was raised by the US Federal Trade Commission earlier this year, claiming that children using mobile apps downloaded from the Google Play store had bought additional products and services without the authorisation of the account holder.
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Doro, the Swedish company best known for its easy-to-use handsets, has launched a new smartphone.
The Doro Liberto 820 is designed for older users who may need additional support or encouragement with their mobile device.
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