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Friday, May 15, 2009

A change of focus for Blyk

Mobile virtual network operator Blyk says it won’t be launching any more advertising-funded MVNOs. Instead it plans to work in partnership with mobile networks to offers its expertise and to increase the scale of its operation. Although the UK’s Blyk operation won’t be affected immediately, the decision has caused speculation about Blyk UK’s future as an independent venture – and the possibility of selling the customer base of 16-24-year-olds to Orange, upon whose network the UK service runs.

We interviewed Shaun Gregory last year when he was UK CEO of Blyk; click here to listen to the interview.

[Sources: NMA.co.uk; mocoNews.net; VentureBeat.com; JonathanMacDonald.com]

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The Fonecast

5/15/2009 8:35 AM

An update from New Media Age: www.nma.co.uk/blyks-mvno-shift-causes-industry-stir/3000534.article
"All of our markets will move to a partnership model and that will eventually include the UK", according to Blyk UK CEO.

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