News Articles

Monday, July 18, 2011

Arriva has sold more than one million mobile tickets for UK bus journeys

Arriva UK Bus, part of the Arriva Group owned by Deutsche Bahn, says it’s now issued mobile tickets for more than one million bus journeys.

The company’s m-ticketing service was introduced 18 months ago and currently has 40,000 registered users. It was the UK’s first nationwide m-ticket service for bus travel.

Arriva’s mobile service works on all GPRS phones, with specific versions for BlackBerry, Android and iPhone devices.

Mike Woodhouse, marketing manager at Arriva UK Bus, said “The rate at which customers are adapting to the new technology is incredible. In the first 12 months, we saw 500,000 trips made on m-tickets, which was ahead of our targets. Then, in the next six months, we saw a further 500,000 journeys. What we are seeing is m-ticketing bringing bus travel into the 21st century. Modern consumers expect the world to be at their fingertips and the success of m-ticketing is testament to that. The technology allows bus users to easily purchase tickets, 24/7, using just their mobile device.”

Print
Author: The Fonecast
0 Comments
Rate this article:
No rating

Categories: Applications, NewsNumber of views: 2064

Tags: uk ticketing applications bus

Leave a comment

This form collects your name, email, IP address and content so that we can keep track of the comments placed on the website. For more info check our Privacy Policy and Terms Of Use where you will get more info on where, how and why we store your data.
Add comment

Follow thefonecast.com

Twitter @TheFonecast RSS podcast feed
Find us on Facebook Subscribe free via iTunes

Archive Calendar

«July 2021»
MonTueWedThuFriSatSun
2829301234
567891011
12131415161718
19202122232425
2627282930311
2345678

Archive

Terms Of Use | Privacy Statement