Twenty-four of the world's largest telecommunications operators have formed an alliance to build an open platform that delivers applications to all mobile phone users.
América Móvil, AT&T, Bharti Airtel, China Mobile, China Unicom, Deutsche Telekom, KT, mobilkom austria group, MTN Group, NTT DoCoMo, Orange, Orascom Telecom, Softbank Mobile, Telecom Italia, Telefónica, Telenor Group, TeliaSonera, SingTel, SK Telecom, Sprint, Verizon Wireless, VimpelCom, Vodafone and Wind have created the Wholesale Applications Community, which is also supported by the GSMA, LG Electronics, Samsung and Sony Ericsson.
The Wholesale Applications Community aims to unite the mobile app marketplace and create an open industry platform, making it easier for developers to market their applications. It'll devise its own common standard based on the JIL and OMTP BONDI requirements within the next 12 months.