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Thursday, March 10, 2011

Next year, over half of all in-car navigation device sales will be mobile phones

This year, 49.6% of all in-car navigation device sales are expected to be smartphone solutions. That’s up from 40.6% in 2010 and 23.4% in 2009, according to IHS iSuppli research.

2012 will see unit sales for smartphone navigation take more than 50% of the automotive navigation market.

As a result, iSuppli says a number of car makers have already started introducing low-cost in-dash solutions that work across multiple models and brands.

In the future, it expects sat-nav devices to become irrelevant if they don’t have an internet connection or a link to a smartphone.

IHS iSuppli automotive navigation research

[iSuppli report]

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