Wednesday, April 29, 2009
Not Vodafone but China Mobile is world’s most valuable telecoms brand
Another day, another global brand value report. Hot on the heels of the Brand Finance report that said Vodafone was the world’s most valuable telecoms brand comes the Millward Brown Optimor BrandZ Top 100. It disagrees, putting China Mobile in 7th place and Vodafone in 9th, with Nokia and BlackBerry also in the top 20. [PDF press release; PDF report]