Orange has revealed a new programme for its UK dealers. The Orange Partner Programme, which was announced at Orange's recent Indirect Business Channel Conference, will launch at the beginning of April. In addition, a new revenue sharing agreement is due to be revealed in July. There are now three tiers of Orange dealer:
Approved Orange Partner: the 'entry level' for dealers working through distributors.
Specialist Partner: replacing the existing 'Federated Dealers' scheme with new trading agreements, targets and objectives.
Principal Partner: dealers who commit to selling the majority of their new connections on Orange.
Orange is also extending the product range it offers its partners, with dealers able to sell Managed VPNs and the Orange Wirefree Extension later this year.
Guillaume Van Gaver, Orange UK's Vice President of Sales and Loyalty, said "We have momentum, and we need to sustain this if we are to achieve our ambition of becoming the leading network partner in the Indirect Business channel. That’s why we are giving a renewed focus to the channel, and launching a new and improved Partner Programme which will deliver long term value for us all so that we can achieve our goals together."