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ExclusiveTelefonica and Microsoft plan a global video platform

Telefonica and Microsoft have signed an agreement to create a new video platform that’ll be used for entertainment across Telefonica’s operating businesses worldwide.

The new service will take advantage of Microsoft’s Mediaroom online TV technology and will be capable of delivering video content to compatible set-top boxes, Xbox 360 consoles, web browsers, tablets and smartphones. Initially the service will be offered in Brazil, Chile and Spain.

ExclusiveTelefónica signs agreement with market research firm GfK

Telefónica Digital has established a new business unit called Telefónica Dynamic Insights, which will work together with research company GfK.

The new unit will provide companies and public sector organisations with analysis based on anonymised information from its mobile networks.

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