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ExclusiveDoro wins legal case over Duro brand

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Following legal action by Swedish mobile phone company Doro, Polish company TelForceOne has been forbidden from manufacturing, exporting or advertising mobile phones using its DURO brand. This is a preliminary ruling referring to mobile phones with keypads that are similar to Doro designs.

In addition, all Duro-branded phones are to be impounded.

ExclusiveOrange to sponsor UEFA Euro 2012 football championships

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The 2012 European Football Championships – better known as UEFA Euro 2012 – will have Orange as an official sponsor.

In addition, Orange Poland will work with Telekomunikacja Polska (TP) to provide fixed and wireless telecommunications service in Poland for the event.

ExclusiveOrange launches its own campaign-planning tool for mobile marketing

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Orange has launched a new service to help companies make the best use of mobile media in marketing campaigns. The Orange Mobile Targeting Monitor, which uses independent 'Mobile Exposure' research from TNS, is available in the UK, France, Spain and Poland. Conducting simultaneous research across all four markets has enabled Orange to offer direct comparisons for multi-market campaigns.

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