The Telephone Preference Service and Ofcom have introduced a new text message service that lets UK mobile users opt out of receiving unsolicited sales and marketing calls.

Mobile phone users can simply text ‘TPS’ and their email address to 78070.

Sajid Javid MP, the UK Government Secretary of State for Culture, Media and Sport, has announced what’s described as a “landmark deal” with the ‘big four’ mobile networks to improve coverage.

It follows a three-week consultation period that involved the government proposing mandated ‘national roaming’ as one of the options to improve rural coverage in areas where some networks provided service but others didn’t.

It's time for another news-packed mobile industry podcast from TheFonecast.com, starting with the European Parliament's latest ruling on in-car emergency communication.

After that we're talking about Microsoft's departure from the Nook eBook business, Three UK's 4G growth, Acer's tablet-sized phone, EE's rural coverage solution and some interesting new research about mobile-enabled customer service.

Application-to-person mobile messaging specialist Mblox has published its findings from a survey of customers and businesses conducted by Millward Brown Digital. It looked at how well companies felt they were engaging with their customers via mobile devices - and how well customers felt they were being engaged with by brands.

The survey revealed a ‘care gap’ in business-to-consumer interactions: 67% of companies thought consumers were satisfied with their current methods of mobile engagement, yet only 47% of consumers said they were happy with it.