Vodafone Group has taken a controlling stake in Invitation Digital Limited, the parent company of mobile coupon provider Vouchercloud. It now has a 57% stake in IDL, having originally taken a 21% stake in May last year.
The news came as Vouchercloud expanded beyond the UK into Ireland. Further country launches, along with details of Vouchercloud integration into Vodafone m-commerce activities, are expected in the future.
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